Skip to main content

Table 4 Differences in bids for those who tried and did not try the ST products

From: The impact of free trial acceptance on demand for alternative nicotine products: evidence from experimental auctions

 

Accepted snus trial: bid for snus

Rejected snus trial: bid for snus

Accepted Nicorette trial: bid for Nicorette

Rejected Nicorette trial: bid for Nicorette

Accepted ariva trial: bid for ariva

Rejected ariva trial: bid for ariva

N

28

36

43

24

44

21

Bid

0.93a

0.34

1.43

2.66

1.58

1.26

(1.10)

(0.80)

(1.43)

(4.60)

(2.44)

(2.42)

  1. (Standard deviations in parentheses)
  2. aDifference in bids for those who tried snus vs. those who chose not to try snus is statistically significant at the 5 % level