Consumer motivation to join the programme | Population density | p value |
---|---|---|
Consumers that do not recognize themselves in the audience of HR centres | Density 1 | p < 0.0001 |
Punctual supplement (e.g. HR tools) | Density 2 | p < 0.05 |
Consumers are far from HR centres | Density 3 | p < 0.0001 |
Consumers are far from HR centres | Density 4 | p < 0.0001 |