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Table 1 Sample characteristics (n = 30)

From: I perceive it to be less harmful, I have no idea if it is or not:’ a qualitative exploration of the harm perceptions of IQOS among adult users

  n in sample
Age (years)
18–24 7
25–34 8
35–49 12
50–59 3
Gender
Male 19
Female 11
Ethnicity
White British 8
White Other 17
Asian British 3
Black British 1
Arabic 1
Occupation
Professional/qualified 9
Managerial/senior administrator 9
Clerical/junior administrator 8
Sales/services 1
Semi-skilled/unskilled labour 1
Never worked 2
Patterns of current IQOS use and smoking
Current IQOS user 22
(Current smoking—daily/weekly/monthly/less than monthly) (15)
(Current smoking—not at all) (7)
Former IQOS user 8
(Current smoking—daily/weekly/monthly/less than monthly) (6)
(Current smoking—not at all) (2)
Length of IQOS use (months)
1–3 4
4–6 7
7–12 11
More than 12 8
Current frequency of cigarette smoking
Daily 7
Weekly 4
Monthly 4
Less than monthly 6
Not at all 9
Time using tobacco and nicotine productsa
1–5 years 9
6–10 years 5
11–20 years 3
More than 20 years 12
  1. aIncludes use of other tobacco and nicotine products (e.g. shisha and cigars). One participant did not disclose time since using tobacco and nicotine products, so missing data exist